Yet if a deal for the were to go through, it would be the latest in a spate of purchases by Wal-Mart. In a bid to close the gap with Amazon (NASDAQ: AMZN), the world's largest retailer began its buying spree with the $3.3 billion acquisition of Jet last year. Shortly after, Jet purchased Shoebuy for $70 million. And last month, Wal-Mart snapped up outdoor apparel retailer Moosejaw for $51 million . "Assortment is driving a lot of these acquisitions," CEO Doug McMillon said at the Bank of America Merrill Lynch Consumer & Retail Technology Conference Tuesday. "We can pick up some เสื้อผ้า สตรี วัย 40 of these companies that are great in terms of the assortment and the service they provide, but they don't have enough money to lose, to go market their brand and scale it." McMillon's comments were made in relation to the company's recent acquisitions and included no mention of a potential deal with Modcloth. Wal-Mart's acquisition strategy opens it up to a new set of shoppers. Jet's typical customer, for example, is younger, more urban and more affluent than a traditional Wal-Mart shopper. The plan appears to be working.
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